This last Google core update was more impactful than the November core update but not the August or March 2024 core updates. Google’s December 2024 core update started December 12, 2024 and completed about 6 days later on December 18, 2024. As a reminder,…
Bing’s search team said it “trained SLM models (~100x throughput improvement over LLM), which process and understand search queries more precisely.” The Bing Search team shared how it helped make Bing Search and Bing’s Deep Search faster, more accurate and…
Here’s how ChatGPT search compares to Google, plus insights into the role of long-form content, local reviews and more in AI search rankings. The SEO landscape is changing fast and AI search is leading the charge. With ChatGPT’s new search functionality posing…
Google Search now labels if the results are personalized and gives you a quick way to turn off personalization. Google is now making it easier to turn off personalization within Google Search results by adding links to the footer to…
In Chrome, type chrome://site-engagement/ to see which sites you engage with the most. Google’s browser, Chrome, has a method to check to see how engaged you are with the websites you most visit. It is called the Chrome site engagement services and…
Plan, allocate and adjust your SEO budget effectively with these tips for maximizing your investment and driving measurable growth. Are you struggling with your SEO budget? You aren’t alone. Many businesses either overspend or underspend – and the results are subpar.…
From enhancing Core Web Vitals to reducing load times, optimize your website for speed and usability with these tips and best practices. A fast website isn’t just a nice-to-have, it’s a crucial part of staying competitive online. This guide covers…
Previously only available as a standalone app on Android, and available within the iOS Google app – now it is a standalone app for iOS users. Google published a standalone Gemini app for iPhone users on iOS, which can be…
Best practices, key strategies and insights on using meta descriptions to enhance search visibility, user engagement and site performance. Meta descriptions are crucial in shaping how search engines and users perceive your content. While meta descriptions don’t directly impact search…
From rankings drops to site issues, learn which SEO problems require urgent action and how to prioritize your efforts effectively. I’m a strong proponent of a healthy work-life balance. When I have the capacity to switch off from work, I’m…
