Bing’s search team said it “trained SLM models (~100x throughput improvement over LLM), which process and understand search queries more precisely.” The Bing Search team shared how it helped make Bing Search and Bing’s Deep Search faster, more accurate and…
Category: SEO
SEO for ChatGPT search: 4 key observations
Here’s how ChatGPT search compares to Google, plus insights into the role of long-form content, local reviews and more in AI search rankings. The SEO landscape is changing fast and AI search is leading the charge. With ChatGPT’s new search functionality posing…
Google Search makes it easier to search without personalization
Google Search now labels if the results are personalized and gives you a quick way to turn off personalization. Google is now making it easier to turn off personalization within Google Search results by adding links to the footer to…
Google Chrome site engagement service metrics
In Chrome, type chrome://site-engagement/ to see which sites you engage with the most. Google’s browser, Chrome, has a method to check to see how engaged you are with the websites you most visit. It is called the Chrome site engagement services and…
8 strategic steps for setting and overseeing your SEO budget
Plan, allocate and adjust your SEO budget effectively with these tips for maximizing your investment and driving measurable growth. Are you struggling with your SEO budget? You aren’t alone. Many businesses either overspend or underspend – and the results are subpar.…
Page speed optimization: Everything you need to know
From enhancing Core Web Vitals to reducing load times, optimize your website for speed and usability with these tips and best practices. A fast website isn’t just a nice-to-have, it’s a crucial part of staying competitive online. This guide covers…
Google Gemini app now available for iPhone users
Previously only available as a standalone app on Android, and available within the iOS Google app – now it is a standalone app for iOS users. Google published a standalone Gemini app for iPhone users on iOS, which can be…
SEO and meta descriptions: Everything you need to know in 2025
Best practices, key strategies and insights on using meta descriptions to enhance search visibility, user engagement and site performance. Meta descriptions are crucial in shaping how search engines and users perceive your content. While meta descriptions don’t directly impact search…
How to deal with SEO emergencies
From rankings drops to site issues, learn which SEO problems require urgent action and how to prioritize your efforts effectively. I’m a strong proponent of a healthy work-life balance. When I have the capacity to switch off from work, I’m…
The latest jobs in search marketing
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Looking to take the next step in your search marketing career? Below, you’ll find the newest jobs at…