Short titles differ from the existing title attribute in that they’re intended to show in “browsy experiences,” like Discovery campaigns and Shopping ads. Online retailers can now add an optional short title to identify their products in Google Merchant Center.…
Category: Google
Google denies mass search ad disapprovals or bugs with ad policy enforcement
There are widespread reports of Google Ads disapproving ads and accounts in the past 24-hours but Google says nothing is out of the ordinary. Over the past day or so, there has been an unusual spike in the number of complaints around…
Google merges its SafeSearch help information into a single new document
Google expanded the document to explain how SafeSearch works, added some troubleshooting but the overall guidance has not changed. Google has published a new help document for SafeSearch that merges together all of Google’s SafeSearch details into one larger help document. This…
Google My Business offers more flexibility with business hours
Check your Google My Business console to set your “more hours” to reflect COVID-19 precautions. Google My Business has launched a new feature to give local businesses more flexibility with their business hours that reflect ways they’re adapting for social…
Google confirmed serving issue with Google Search results
If you see your content not showing up in Google Search this morning, you are not alone – it is a confirmed Google bug. “There’s an ongoing issue with our serving system in Google Search that’s affecting a small number…
Life after Google Shopping: Don’t be a one-trick pony
No brand grows at scale on one ad platform so you need to look for opportunities beyond Google Shopping. Here are some options to consider. Google shopping is the 800-pound gorilla and it’s the default ad platform many people jump…
The ‘Vicinity Update’: Winners and losers from the November 2021 local update
This update seemed to be focused on changes around proximity and distance. Google announced last week that it rolled out an update to the local search and map pack results. It began on November 30 and finished on December 8. We noticed…
Google adds PrestaShop to list of e-commerce integrations
Google now has shopping integrations for retailers on Shopify, WooCommerce, GoDaddy, Square, BigCommerce and PrestaShop. Google has announced a shopping integration with e-commerce platform PrestaShop, the company announced Thursday. The integration is available now via the “PrestaShop Marketing with Google” add-on, available…
Google Ads API supports Performance Max campaigns, Keyword Planner and recommendations
Google is also reminding advertisers that the AdWords API will be deprecated in April 2022. The Google Ads API has been updated to support Performance Max campaigns, Keyword Planner and recommendations, the company announced Friday. Within the announcement, Google also reiterated that…
Google Maps will show price ranges for US restaurants
The company also announced an expansion of indoor directories, Pickup with Google Maps and Area Busyness trends. Google Maps will show price ranges, based on user contributions, for restaurants in the U.S., Google announced Tuesday. The company also announced an expansion of…