Google celebrates what would have been the 122nd birthday of María Rebecca Latigo de Hernández. The Google logo on Google’s home page in the United States, Mexico, Argentina, Chile, Peru, Singapore and Uruguay celebrates the life and achievements of María…
Author: admin
Apple Announces ‘Business Chat’ with Upcoming iOS Update
It seems that more and more tech companies are starting to monetize their messaging apps to meet the communication needs of businesses. The latest company to go this route is Apple, which recently announced that it will be launching Business…
Attend MarTech, Where Marketing, Technology & Management Converge. Registration Open!
Drive Your Digital Transformation Efforts. Best Rates Available Now. Marketing technology has experienced amazing growth this year on just about every metric imaginable — more new ventures, more acquisitions, more adoption, more investment, more technical advancement, more marketing technologists, more…
9/11, Google & The Internet
As everyone knows, today is the 8th year anniversary of the terrible 9/11 attacks. Many people, companies and organizations are doing things to remember the day. A lot of people are asking why there is no logo from Google for…
Businesses Struggle to Fill Open Positions as US Workers Quit Their Jobs in Record Numbers
According to the latest statistics from the Bureau of Labor, a large number of US workers have been quitting their jobs recently. In May, US workers said goodbye to their jobs in record numbers. The statistics showed that 2.4 percent of employees…
4 major barriers to being linkable
Columnist Julie Joyce explores some of the most common issues that interfere with naturally attracting good links. When it comes to being unlinkable, there’s a lot more to consider besides boring content, poor quality writing and low-end design. Of the many…
Spotted: Facebook Trending News Displaying Multiple News Categories
A test spotted in the wild shows Facebook’s Trending News acting as newspaper with specific sections — all while still maintaining the hottest news above the fold. On Facebook, the Trending News stories that users have seen were likely to…
LinkedIn overhauls Campaign Manager for marketers managing high-volume accounts
The redesigned tool includes personalization options, one-click campaign breakdowns for reporting and new search capabilities LinkedIn has overhauled its Campaign Manager, giving it a redesigned interface and building out its back end to load data faster. The refreshed tool, announced…
How to drive conversions with on-brand SEO copywriting
Are your web pages not converting? Contributor Jessica Foster explains how to create an SEO-focused brand message that builds trust and drives conversions. One aspect of content writing that is rarely mentioned is writing on-brand content that is both SEO-friendly…
Search Engine Marketing Helps Drive Back-to-School Sales
Summer may just be starting, but advertisers that want to do well this back-to-school shopping season need to plan now to make the most of this really impressive annual consumer shopping event. In fact, at an estimated $72.5 billion in…