Some novice marketers think it only takes a long list of subscribers to make their email marketing successful. However, experts understand that this list can turn out to be more of a setback than a benefit if it is filled…
Month: September 2021
Bing Publishes Its Webmaster Guidelines
Bing has published its first set of webmaster guidelines, offering website owners general guidance on best practices related to SEO for Bing’s search engine. They’re accessible in the Help section of Bing’s Webmaster Tools as a new entry under the…
Search marketing in the dark: Google, give us more data!; Wednesday’s daily brief
Also Google said HTML title tags still used for ranking purposes. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest…
Your AI and ML primer — and why it matters for search; Friday’s daily brief
Plus, the latest trends in local search: personalization and depth of content Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the…
6 tips to win local with paid search
Recent change in consumer behavior has put local search on the map. Consumer behavior has fundamentally changed and put local search well and truly on the map. Due to restrictions on movement, more and more consumers realize the ease and…
’AUKUS’ — Australia, UK, US Form Security Partnership to Counter China
Australia, the UK and US have formed a new security partnership in an effort to better counter China. Dubbed AUKUS, the partnership between the three countries is aimed at improving cyber capabilities, AI, quantum technologies and other undersea capabilities. The…
U.S. Digital Corps Aims to Attract Top Tech Talent to Government Roles
The Biden administration has unveiled the U.S. Digital Corps, with the goal of attracting the nations top tech talent to government jobs. The tech industry has a complicated relationship with government, with the biggest tech companies under increased scrutiny for…
Bing’s Social Sidebar Lands On The iPad
Bing has announced that searchers on the iPad will start seeing its “social sidebar” over the next few days. That includes the iPad Mini. Today’s announcement comes just days after Bing finalized a new design for those social results. The…
Google’s legacy structured data testing tool is now gone
Google replaced it with a navigational page to direct you to the Google rich results tool or Schema.org tool. Google has officially replaced its structured data testing tool with a new navigational landing page to direct you to either Google’s…
New T-Mobile Icon Will Let iPhone Users Know Which 5G They’re Using
T-Mobile is preparing to update the icon they display for iPhone users when they’re on 5G, showing them when they’re using the fastest flavors. T-Mobile uses three different varieties of 5G: low-band for long-range, widespread coverage; mid-band for the best…