As the eCommerce industry has matured in sales and reach, it has realized it still has obstacles….namely engaging and persuading real people. To take this on, successful brands have embraced digital content to add a pop to their product presentation.…
SEO is no longer about about low-quality, keyword-rich content. To make a website successful, SEO experts need a content marketing strategy. SEO (Search Engine Optimization) is a busy and dynamic market. As search engines regularly change their algorithms to take…
Is the hotel you are about to book a good deal? Google can now tell you if you should book that hotel now. Google is now testing “price insights” in its hotel search listing results. Price insights show a searcher…
Amazon further distanced itself from Google with the launch of Echo Show, a voice-activated home smart assistant with a 7-inch touchscreen display. With the 7-inch screen, homeowners will be able to sing along through the lyrics on display, monitor security…
In May, Facebook’s Aquila program reached an important milestone. The solar-powered drone, which was developed last year, finally completed a second full-scale test flight without crashing. The testing happened just after sunrise at around 5:15 am in a remote part…
This is not a good week for eBay. The company’s stocks took a massive tumble a day after revealing that it was slashing about 300 jobs in the Bay Area. eBay informed the Employment Development Department of California of its…
With the Chrome update this month, now is a good time to change your final ad URLs if your site supports the HTTPS protocol. With Google starting to mark HTTP URLs as “not secure” in its Chrome browser this month,…
Establishing a baseline and understanding historical trends helps forecast traffic trends and alerts you when traffic changes. Contributor Simon Heseltine lists steps you can take to predict incoming traffic and changes to your site. Have you ever had this conversation…
In its bid to become more than just a messaging platform, Slack has been collaborating with several companies to building integrations across apps. Called “Actions,” this simple shortcut lets you work with productivity tools like Asana, Zendesk, Jira, and Hubspot, among…
In any role, it can be all too easy to fall into a comfort zone; you figure out a method that works, perfect your execution and watch as the fruits of your labor flood in. And repeat. Of course, this…
