Google hotel search results testing ‘price insights’

Is the hotel you are about to book a good deal? Google can now tell you if you should book that hotel now.

Google is now testing “price insights” in its hotel search listing results. Price insights show a searcher if they are getting a good deal or not for a specific hotel, date range and hotel they are looking at. When you are looking at a specific hotel, Google might show you a box that reads “this hotel costs more than similar hotels nearby.” That button will let you explore hotel price insights in Google search.

This feature was first noticed by Sergey Alakov, who said this is currently being tested. I haven’t been able to replicate this feature, but here are screen shots from Sergey.

Here is the box that shows up when Google finds better hotels: