Contributor Andrew Goodman suggests we may not like the way Google manages the AdWords program, but anything less and the SERPs and advertising ecosystem would have imploded long ago. Around the pay-per-click (PPC) water cooler, it’s been whispered that…
After suspending rehab facility advertisers last year, Google will begin accepting these ads once again in July — but only from certified providers. As promised last month, Google has introduced a new certification process for rehabilitation and addiction treatment facilities,…
A brief history of the many privacy disasters at the world’s dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook’s CEO faces Congress. Facebook’s founder and CEO, Mark…
