The priorities that will deliver your golden moments. The year 2016 has been an exciting one for marketers. Technology continues to infiltrate the industry to offer new and more efficient ways of getting in front of customers. Social sharing platforms…
It’s human nature to want to be “connected” or “in the know.” In the past, not knowing where new water and food sources are could result in death. The situation now isn’t as dire as it was before, but the…
Facebook is finally taking steps to address advertisers’ concerns regarding ad performance. In the interest of transparency, the social media giant is set to clean up its ad metrics and clarify how campaigns are measured. Advertisers have been raising questions…
As a small business owner, you fight big brands and a ranking system that favors them. How can you compete? Contributor Jamie Pitman shares 3 tactics to take on the competition by using smart and useful content. At every search…
Find out why poor marketing performance may actually be a measurement problem and how you can get better results. Figuring out how your company will grow is one of the biggest challenges facing marketers. The playbook is clear: Choose a…
Facebook shares information about content that didn’t pass its Community Standards rules and how many times it took action. Facebook has released its first-ever transparency report, outlining the amount of content it has identified as breaking Community Standard rules between October…
Horrible news for many SEOs who have come to rely on Yahoo Site Explorer as a free, comprehensive and search engine backed competitive analysis link tool. Sad news for me, being that Yahoo keeps failing on search. But we know.…
There’s no denying that Facebook ads can be a potent marketing tool when done correctly. The social media giant offers numerous options for reaching a wide range of consumers and marketers are taking notice. As a matter of fact, 92%…
Google has disclosed plans to improve its Cloud Speech-to-Text API using the same speech recognition technology that’s being utilized to power Google Assistant and Search. The updated API (formerly known as Cloud Speech API) is predicted to enhance its voice recognition performance…
Cloud computing company Salesforce is reportedly working on a blockchain product. If all goes well, the San Francisco-based company might even announce the newest addition to its services during Dreamforce, Salesforce’s yearly customer conference. The alleged blockchain product was revealed…
