Social media is an enormous pool of insights on your market and competitors. These social listening tools bring those insights right to the surface. People have always talked about brands and products. They’ve praised and complained about companies in the…
Ex-Google CEO Larry Page once warned that incrementalism leads to irrelevance. Is that what we’re seeing now at Google? Google made $224 billion from ad revenue in 2022, which has helped hide four major cultural problems within the company, according…
Content creators may need to entertain and maybe Google should add a new E to E-E-A-T. With all the talk of Google Bard and Microsoft’s Bing AI with ChatGPT over the past several days, we all keep thinking more about how search and publishing…
The Federal Trade Commission is stepping up its efforts to reign in Big Tech, launching a new Office of Technology. Big Tech has increasingly been in the crosshairs of politicians and regulators across the political spectrum. In the US, the…
Amazon’s advertising unit is freezing its headcount as the company deals with economic headwinds impacting the industry. Amazon delivered weaker-than-expected fourth-quarter guidance, an indication the company is struggling with the economic uncertainties and challenges facing the tech industry at large. According…
The Virtual Kitchens attribute can help takeout or delivery-only restaurants identify themselves to potential customers. Since the beginning of the pandemic, Yelp has rolled out a number of profile attributes for restaurants, ranging from vaccine-related notices to attributes for LGBTQ…
Microsoft’s Bing and Google are pursuing very similar strategies with their mobile apps. Google’s search app for iOS is essentially a browser and gateway to other Google apps and services. The same is true for Bing on iOS and Android.…
Another Google outage is reported and advertisers are scrambling to figure out what’s going on. Update. The issue has now been resolved. Google is facing a slew of issues today affecting the Ads API, Impression Share, Auction Insights, and Ads Manager.…
Amazon just announced its earnings for Q4 with sales up 22% to $35.7 billion. Operating cash flow was up 74% to $11.9 billion over the year with free cash flow up to $7.3 billion. EPS was $1, which was significantly…
The feature was released in 2021 and has 450 million users Pinterest is leaning hard into its shoppable video and advertising-based revenue generation as part of its growth strategy. Despite a 6% drop in monthly active users (MAUs) in the…
