Walmart is permanently closing its last Portland, OR stores, citing a failure to meet financial expectations. According to KPTV, Walmart plans to close its remaining two Portland locations in late March. “The decision to close these stores was made after…
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Bing Tests Sub Secondary Level Deep Links In Search Listings
Bing is running an experiment with their deep links in the search results. Now Bing is testing displaying sub or secondary level deep links for some search results. That means that under a search listing that has deep links, you…
Google adds 4 new features for Performance Max campaigns
The new features are meant to help advertisers understand and diagnose issues, and improve performance. Google Performance Max campaign users will soon notice four new features in their accounts. What’s new. The four new Performance Max campaign features are: Seasonality adjustments are…
China Is Leading the US in 37 of 44 Key Technologies
As the trade and tech war between the US and China heats up, a new report says China is leading in 37 of 44 key technologies. The Australian Strategic Policy Institute (ASPI) conducted a study that was funded by the…
[This week] Actionable search marketing training & live Q&A
Explore the hottest topics in search alongside industry legends all from the comfort of your own computer. Don’t miss your final chance to unlock live, tactical search marketing training with trusted industry experts: Reserve a seat at your choice of SMX Master Class now and join us…
4 new Google Performance Max features are coming soon
The new features can help advertisers optimize their budget across channels in real-time and adapt to fast-changing consumer trends. Google is adding four new Performance Max (PMax) features, but won’t say when they will be rolled out. Campaign-level brand exclusions –…
EU Commission Bans TikTok On Staff Phones
The EU Commission has followed the US Congress, banning TikTok on all government-owned devices. TikTok has increasingly been in the crosshairs of regulators on both sides of the Atlantic over privacy concerns and the company’s link to Beijing. The issues have…
Brands, especially restaurants, need FAQs and ‘coronapages’ fast
There are a number of common questions your customers are probably asking in search that aren’t being answered. Yesterday I received an email, among others, from Chipotle promoting free delivery during the corona crisis. This prompted the type of behavior…
Bing, Twitter Renew Deal To Include Tweets In Search Results
Bing has announced a renewal of its long-standing deal with Twitter to include tweets in Bing’s search results. The Bing-Twitter partnership began in 2009 and was renewed in 2011. Tweets are primarily available and searchable at Bing’s social search page,…
Google releases February 2023 product reviews update
This update brings new languages to the product reviews update including English, Spanish, German, French, Italian, Vietnamese, Indonesian, Russian, Dutch, Portuguese, and Polish. Google has released the February 2023 product reviews update, and it will take about two weeks to…