Google’s SGE’s AI-generated answers have failed to cite sources. This test aims to correct that. Here’s what it looks like. Google is testing showing links directly in the snapshot answers generated by Google’s new Search Generative Experience. The links appear within…
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Nokia Introduces Two New High-End Feature Phones
Nokia has introduced two high-end phones reminiscent of those that once put the company at the top of the cellphone market. Nokia dominated the cellphone market before the introduction of Apple’s iPhone and Google’s Android. While iOS and Android smartphones…
How to build an SEO-forward culture in enterprise organizations
Learn ways to navigate the challenges of getting SEO buy-in and managing stakeholders in enterprise settings. In my SEO career, I’ve worked with various enterprise organizations, including major CDNs, encrypted email providers, American insurance companies, and commercial passenger airlines. One underlying challenge…
How AI can uncover new insights and drive SEO performance
Columnist Jim Yu believes that by incorporating the power of artificial intelligence (AI) and deep learning, search marketers can move beyond simple observations and find new patterns in user behavior. Google announced that it had added RankBrain to its algorithm, cementing the…
Former Microsoft President Joins Google Cloud, Touts ‘Staggering Depth of Talent’
James Phillips, a former Microsoft President, has joined Google Cloud, saying, “the depth of talent here is staggering.” Phillips worked at Microsoft for a decade, serving as VP for eight years and company President for another two, before leaving in…
Four-Day Work Weeks Lead to Happier Employees and Higher Revenue
Companies looking to increase revenue while boosting employee happiness should consider adopting a four-day workweek. According to Business Insider, New Zealand nonprofit, 4 Day Week Global conducted a pilot program with companies in the US, UK, and Australia. The program was…
A Blog On Tracking Failed Search Results: Failed SERPs
Returning quality search results is not easy, Google and Microsoft have teams of people who work on the problem each day. Unfortunately, finding examples of search results that are not ideal is not all that uncommon. To help track these…
Google tests reporting security issue false positives in Search Console
This should help sites that were mistakenly removed from Google search rectify the issue sooner. Let’s say your site was flagged by Google search as having a security issue, be it malware or maybe your site appeared to be hacked.…
Google Throws Its Weight Behind Cross-Platform Message Encryption
Google is throwing its weight behind cross-platform message encryption, with plans to incorporate it into Messages. The EU has been pushing for regulation that would force companies to make their messaging platforms compatible with each other. Some experts have warned…
Repetitive ads ‘damage brand reputation and purchase intent’
A new study is warning marketers to ensure they only work with partners who have technology to control ad frequency. Repetitive advertising on streaming platforms can damage a brand’s reputation, according to a new study. Overexposure to the same ad…