If you value your internet browser’s speed and security, you might have to ditch your current one. There’s a new kid on the block, one that claims to be even faster and more secure than the world’s leading browser, Google…
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SEMPO Adds New Board Members, SEMPO Tahoe Builds Steam; Will SEMPO Survive?
A press released was announced today from SEMPO that they have elected three new board members. “The new SEMPO Advisory Board members are Chris LaSala, the Search Engine Marketing Channel Manager at Google; Neg Norton, the President of the Yellow…
Facebook Takes Steps to Clarify Ad Metrics in Light of Complaints from Advertisers
Facebook is finally taking steps to address advertisers’ concerns regarding ad performance. In the interest of transparency, the social media giant is set to clean up its ad metrics and clarify how campaigns are measured. Advertisers have been raising questions…
Google: data-href Attributes Are Not Links, Do Not Pass PageRank
Google’s John Mueller said that data-href attributes are not links and thus do not pass link signals or PageRank. If you want it to pass link signals then use simple href link attributes. He said this on Twitter when someone…
Bing Now Showing Mobile Friendly Label In Mobile Results
If you search using Bing on your mobile device, Bing may now start labeling mobile-ready web pages as mobile-friendly, similar to Google. Google officially launched the mobile-friendly label last November, and as you all know, the mobile friendly algorithm is…
4 Accounting Software to Consider Using for Your Small Business in 2018
Small business owners understand how crucial it is to have a handle on their finances. Unfortunately, most small businesses can’t afford to hire a full-time accountant. However, a good accounting software makes it easier to monitor business accounts. It can…
Bing Ads rolls out In-Market Audiences to all US advertisers
Now out of pilot with over 170 audiences determined to be in buy mode. Bing Ads announced the availability of in-market audiences in the US on Tuesday, after piloting the audience targeting feature since last summer. In-market audiences are groups…
AWS Announces General Availability of Amazon Neptune
Amazon Web Services (AWS) rolled out its graph database service in a number of egions including US East (N. Virginia), US East (Ohio), US West (Oregon), and EU (Ireland) on Wednesday. Called “Amazon Neptune,” it is one of several offerings introduced during…
Practice useful marketing for local business content success
As a small business owner, you fight big brands and a ranking system that favors them. How can you compete? Contributor Jamie Pitman shares 3 tactics to take on the competition by using smart and useful content. At every search…
Two Top SEM Firms Featured As Offering Poor SEM Results By WSJ
It is not every day you see SEM companies featured in Wall Street Journal articles but a few weeks ago, they ran a story named Small Businesses Search in Vain for Web-Ad Help. It isn’t good. It calls out two…