Roughly 90% of both BIPOC and white SEOs say bias is a problem in the industry. BIPOC and white SEOs say they see more bias and discrimination in the wider SEO industry than they do within their own companies, according…
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Google testing new ‘call history’ feature for Google My Business
The missed call log will remain available to businesses for 45 days. Google is testing a new feature in Google My Business called “call history.” It’s designed to help businesses see and respond to missed calls coming from Google Search…
Microsoft’s Approach to Data a Major Advantage Over Salesforce
Microsoft’s approach to customer data could help the company make major headway against Salesforce. Salesforce is one of the leading customer relationship management (CRM) and enterprise application software companies in the US. According to Business Insider, Futurum Research analyst Dan Newman…
Bing rebrands as Microsoft Bing, expands Give with Bing
The rebrand includes new logos, and Give with Bing is now available in seven markets. Microsoft has rebranded Bing, the company announced Monday, to incorporate the parent name. The now-dubbed “Microsoft Bing” also has a new logo. The company also…
Google Sets Aside $1 Billion For News Publishers
Google has at times been at odds with news publishers over the years, but is now trying to smooth things over to the tune of $1 billion. Google has long been accused of using its search dominance to strong-arm news…
YouTube.com Restores iOS Picture-in-Picture Compatibility
YouTube.com has restored iOS picture-in-picture (PiP) functionality after disabling it in September. iOS provides the ability to watch video in a mini-window while working in other apps. While this feature has been available on iPads for some time, iOS 14…
Search strategies — Learn what worked and what didn’t for the 2017 holiday season
This Thursday, join our experts as we explore how search marketing strategies fared in the 2017 holiday season. We’ll share results of a year-end survey that reveals how marketers adjusted their search strategies in 2017 and take a look at…
NASA: America’s Space Agenda Is Really On Fire
“America’s space economy and America’s space agenda is really on fire right now,” says NASA Administrator Jim Bridenstine. “That’s in large part because of President Trump and in fact bipartisan support in the House and Senate. What we are doing…
Compare 19 top SEO tools and platforms
Over the years, Google’s search engine results page (SERP) has evolved from 10 simple blue links to a more dynamic view with Sponsored Ads at the top of the page, and more than 20 other SERP elements. While this makes…
Google adds keyword functionality to the AdWords app
Advertisers can make more on-the-go changes. We haven’t heard much about development on the AdWords app lately, but there’s a new update out today that makes the app more useful. Advertisers can now add, edit and remove keywords from their…