This overlapped other ranking updates and a Google map and local pack update design change. Google has confirmed that it ran a local search ranking update between November 30th and December 8th — it is calling the November 2021 local search update.…
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Bing Says Goodbye To Bing Shopping, Hello Product Search With Rich Captions & Product Ads
Today, Bing announced that Bing Shopping is being replaced by Product Search, which simply integrates product results within Bing search results rather than in a separate destination. Unlike Google, Bing also continues to offer both paid and free ways for…
Google helpful content system can now impact Google Discover visibility
Google core updates and other algorithm updates impacted Discover, but now Google says the helpful content system does as well. Google has updated some of its search documentation to say now that the Google helpful content system can impact your site’s visibility…
What we learned about YouTube’s “Right to Monetize”; Tuesday’s daily brief
Plus, Apple updates its Maps and standalone Gmail campaigns are becoming read-only on July 1. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read…
17 tips to improve your AI-assisted content creation process
Are you using AI tools for content creation? Ensure your process is as best it can be when you follow these 17 tips. By now, we already know how AI tools like ChatGPT can aid us in content creation, keyword research and other SEO-related tasks.…
Code-free custom conversion, and 5 other new Microsoft Ads updates
The new features aim to increase efficiency and help advertisers better target their campaigns. Microsoft has just announced six new updates for March. Let’s dive in. What’s new. Code-free custom conversion setup wizard UET tags with deletion option Custom combinations…
Senators Introduce Bipartisan Bill Taking Aim at TikTok & Foreign Tech
A bipartisan bill has been introduced to the Senate, one that would take a comprehensive approach to foreign tech. Concerns have been growing about TikTok and the threat it poses to privacy and security. In addition to TikTok, US officials…
Walmart Is Permanently Closing Its Last Portland Stores
Walmart is permanently closing its last Portland, OR stores, citing a failure to meet financial expectations. According to KPTV, Walmart plans to close its remaining two Portland locations in late March. “The decision to close these stores was made after…
Bing Tests Sub Secondary Level Deep Links In Search Listings
Bing is running an experiment with their deep links in the search results. Now Bing is testing displaying sub or secondary level deep links for some search results. That means that under a search listing that has deep links, you…
Google adds 4 new features for Performance Max campaigns
The new features are meant to help advertisers understand and diagnose issues, and improve performance. Google Performance Max campaign users will soon notice four new features in their accounts. What’s new. The four new Performance Max campaign features are: Seasonality adjustments are…