Learn four tips to improve your website so it won’t just survive a Google core update – but maybe even thrive. Google updates come and go. And sometimes websites pay the price. When this happens, it can be tough when you’ve…
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5 steps to optimize your brand in search
Optimize your PPC campaigns to improve your paid search results and ensure you get full value from your entire marketing program. In paid search, your most effective and cost-effective strategy should be to leverage your own valuable brand equity. Your…
Amazon Is Shutting DPReview.com
Amazon is shutting down popular camera review site DPReview.com, ending a 25-year run. DPReview.com established itself as the destination for in-depth reviews of cameras and various photography equipment. Amazon ultimately acquired the company in 2007, roughly nine years after its launch. “Dpreview.com…
5 Best Tips To Improve eCommerce User Experience
With the increasing competition in the eCommerce market, it has become challenging to keep the clients interested long enough to make the sale. Around two billion people purchase goods or services online. In fact, by 2025, world eCommerce sales are likely to…
Microsoft Bing Chat launches quality improvements
These updates include a higher response rate and less hallucinations. Microsoft released version 96 of the Bing AI chat feature earlier this morning. This new update brings quality improvements such as a higher response rate to chats and also fewer “hallucinations,” Mikhail…
Google throttled non-AMP page speeds, created format to hamper header bidding, antitrust complaint claims
Recently unredacted sections of the complaint paint a damning picture of Google’s motivations that, if true, could erode any trust it has left with publishers. Newly unredacted complaints against Google allege that the search giant’s Accelerated Mobile Pages (AMP), which…
Get Ready for Another Nvidia GPU Crunch
Gamers may enjoy a ready supply of Nvidia GPUs, but that may soon change as the AI market heats up. During the pandemic and crypto heyday, Nvidia’s GPUs were in short supply. The sudden uptick in demand for personal computers…
Semrush ends 2022 with 95,000 customers, 35% revenue growth
Company says optimizing for new AI-powered chat interfaces in search is similar to optimizing for featured snippets Customer growth increased Semrush’s full-year revenue by 35% in 2022 to $254.3 million, up from 188.0 million in 2021. Semrush expects to break…
Meta pauses bonus payouts to Reels creators
The move could present a valuable opportunity for advertisers to build brand awareness through short-form video content and sponsored partnerships with creators. Meta has announced that it will temporarily halt bonus payouts for creators on its video-sharing platform, Reels. The…
Amazon Faces NYC Lawsuit for Not Disclosing Facial Rec Use
Amazon is facing a class-action lawsuit in New York City over not disclosing its use of facial recognition in its Go stores. NYC is the only major city in the US that requires businesses to disclose when they are using…