Contributor Andrew Goodman suggests we may not like the way Google manages the AdWords program, but anything less and the SERPs and advertising ecosystem would have imploded long ago. Around the pay-per-click (PPC) water cooler, it’s been whispered that…
After suspending rehab facility advertisers last year, Google will begin accepting these ads once again in July — but only from certified providers. As promised last month, Google has introduced a new certification process for rehabilitation and addiction treatment facilities,…
Google has disclosed plans to improve its Cloud Speech-to-Text API using the same speech recognition technology that’s being utilized to power Google Assistant and Search. The updated API (formerly known as Cloud Speech API) is predicted to enhance its voice recognition performance…
A brief history of the many privacy disasters at the world’s dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook’s CEO faces Congress. Facebook’s founder and CEO, Mark…
Cloud computing company Salesforce is reportedly working on a blockchain product. If all goes well, the San Francisco-based company might even announce the newest addition to its services during Dreamforce, Salesforce’s yearly customer conference. The alleged blockchain product was revealed…
Digital payments company Square has announced plans to acquire Weebly for approximately $365 million in cash and stock. The purchase was in line with Square’s objective to provide a cohesive solution to entrepreneurs in running their businesses across all channels.…
Salesforce has added another tool to their CRM applications with its upcoming acquisition of CloudCraze, a Chicago-based eCommerce platform. The news was announced on Monday by CloudCraze. While the terms of the deal with Salesforce was not disclosed, it was…
Bing Ads announced new support for the dynamic search ads within the Bing Ads Editor tool. Dynamic Search Ads launched in October of last year but now it is available in Bing Ads Editor, specifically managing labels for them. Bing…
Happy Valentine’s Day everyone and it is also Ash Wednesday, which is rare to overlap. Also, it is the Olympics. So the Google logo has a bit of Valentine’s Day and Olympics. Bing, Sogou, and Baidu, all search engines, have…
Bing announced a new solution to enable tracking across Apple’s Safari browser after they implemented Intelligent Tracking Prevention. Bing said “to help ensure that conversions continue to be reported accurately and in full across your Bing Ads campaigns, the auto-tagging…
