Smart Bidding may be used instead of smart pricing when conversion tracking is enabled. Google announced Tuesday that auctions on search partner sites may use Smart Bidding instead of smart pricing when an advertiser has conversion tracking set up. Why you should…
Microsoft is gearing up for its yearly Inspire event and has drummed up interest with the announcement of a free version of Microsoft Teams. The Teams platform has been around since 2016 and 200,000 companies are now using it. However,…
Amazon has dethroned Google in product searches with over 54 percent of all product searches now happening on Amazon instead of Google. What this means is that brands must make Amazon SEO their priority in order to show up near…
Whenever you publish any Web Push Notification, you must keep in mind that it should be effective to the viewer in one look. Effectiveness is the key to success in any field. Characters of the notification should be in limit…
Here’s a free Google Ads script that delivers a detailed report on the impact of Google’s inclusion of “same meaning” queries in exact match close variants. As reported here on Search Engine Land last week, Google is in the process of…
The company would not comment on possible features being tested but did confirm it was not building a native sharing feature. Instagram is rumored to be testing a number of new features including a hashtag selector tool, the ability to…
Bing announced a new feature within the Bing Ads Editor. It now supports managing your account level ad extension associations from Bing Ads Editor. Bing is starting with managing specifically the Callout Extensions. Bing promises they will continue to “add…
No one ever talks about misspellings on forums or in articles anymore but they are still a very viable source of traffic. And synonyms are a whole new realm of traffic potential that many of us are aware of but…
Reach online customer, no matter they engaged with your website or not. You can reach to your customer whenever they are online or busy with other web browsers. It is the best web communication way to reach the audience…
Though not yet available in the toolset, buildout of verification within Bing Webmaster Tools is in progress. Bing has confirmed that it is actively building out verification tools within its Webmaster Tools set to enable verification of schema.org structured data…
