Microsoft’s Bing and Google are pursuing very similar strategies with their mobile apps. Google’s search app for iOS is essentially a browser and gateway to other Google apps and services. The same is true for Bing on iOS and Android.…
Month: February 2023
Additional Google issues reported, now affecting API
Another Google outage is reported and advertisers are scrambling to figure out what’s going on. Update. The issue has now been resolved. Google is facing a slew of issues today affecting the Ads API, Impression Share, Auction Insights, and Ads Manager.…
Amazon Earnings Out, Sales up 22%
Amazon just announced its earnings for Q4 with sales up 22% to $35.7 billion. Operating cash flow was up 74% to $11.9 billion over the year with free cash flow up to $7.3 billion. EPS was $1, which was significantly…
Pinterest puts more emphasis on its shoppable video feature
The feature was released in 2021 and has 450 million users Pinterest is leaning hard into its shoppable video and advertising-based revenue generation as part of its growth strategy. Despite a 6% drop in monthly active users (MAUs) in the…
2 free tools for tracking your Google reviews
Monitoring reviews is a must for businesses with an online presence. Here are some tools to include in your local SEO toolkit. When a consumer chooses a business, one of the first things they look at is their Google reviews.…
Disney Is Cutting 7,000 Jobs
Disney CEO Bob Iger announced 7,000 jobs cuts at the company amid ongoing issues with profitability. Disney has been struggling to cut costs and increase profitability, instituting hiring freezes and even bringing back Bob Iger as CEO. Disney+ has been a…
Former Walmart U.S. CEO Sees Virtual Reality As Future Of Retail
Former Walmart U.S. President and CEO Bill Simon sees technology, such as virtual reality, having a big impact on traditional brick-and-mortar retail, according to CNBC. Simon served as President and CEO of Walmart U.S. from 2010 to 2014, giving him a…
Bing Begins Supporting Separately SSL Search Site; No Referrers Pass
Bing now appears to be supporting secure search through the https://www.bing.com address. Previously, trying to use this address generated an error. If you conduct a search on Bing, while on the HTTPS URL, it will remain HTTPS and keep your searches…
Google addresses Impression Share and Auction Insights reporting issues
Impression Share and Auction Insights data may be incorrect for some advertisers reports. Google has just announced an issue regarding Impression Share and Auction Insights reporting data. What Google says. This has been a known issue since August 3 and Google…
The Potential Threats of Cyber War
Before Russia began their assault, Ukraine suffered from a new malware designed to erase data. More than 150 cyberattacks were launched against Ukraine in the first few weeks of 2022 with hackers disabling about 70 government systems and the…