Microsoft is giving salaried employees in the US a major perk, offering unlimited vacation under its new “Discretionary Time Off” policy. Companies are trying to find a new normal post-pandemic, and Microsoft’s change to its vacation policy is being pitched…
Month: January 2023
Shopify: We Are Arming The Rebels
“We are arming the rebels… the entrepreneurs, the small business owners, the independent brands, and the rebels are winning,” says Shopify President Harley Finkelstein. “It feels like the retail world that would have existed in 2030 was pulled back to 2020. We…
Bing Tags Hangs It Up & Shuts Down
Bing Tags, which launched two years ago as Bing Linked Pages and then renamed and did an expansion about a year ago, has hung up the project and shut down the feature. Bing closed down Bing Tags on June 14,…
How Google Autocomplete works
Here’s what you need to know about Google Autocomplete, how it generates predictions, and why it has moved away from making “suggestions.” When you go to the Google homepage, you’ll most likely know what you’re about to type into the…
LinkedIn Automation Security: Learn How Can It Assist In Enhancing Your Business
What Is LinkedIn Automation Security? Using LinkedIn automation can be a great way to improve the efficiency of your outreach efforts and get the most out of your account. However, it’s important to use automation with care. Some automated tools…
This day in search marketing history: January 8
A shift from keyword research to intent research, plus: search engines taking data from SEOs, PPC spending/budget cuts, and more. Intent research vs. keyword research In 2020, Frédéric Dubut of Bing told us: “Keyword research are probably going to become slowly…
How to make PPC automation work for lead gen
Paid search automation isn’t just for ecommerce. It is also an effective tool for B2B lead generation. Here’s how to make it work for you. At SMX Next in November, I was honored to give a talk on making automation…
FTC Wants to Eliminate Noncompete Agreements
The Federal Trade Commission has proposed a rule that would ban noncompete clauses in the US labor market. Noncompete clauses are a common part of many employment agreements, barring an individual from working for a competing company when their employment…
5 Best Tips To Improve eCommerce User Experience
With the increasing competition in the eCommerce market, it has become challenging to keep the clients interested long enough to make the sale. Around two billion people purchase goods or services online. In fact, by 2025, world eCommerce sales are likely to…
Bing Testing New Search Results Design
Bing is testing a new search results layout that changes the color of the logo from gray to the yellow/orange, changes the color of the search button and removes the gray background color from the right side rail. Bing has…