Expect shoppable videos, Live Shopping and heavier shopping integration on the YouTube app. YouTube has laid out its 2022 roadmap for shopping features, Shorts and other updates for brands and creators in a blog post by Chief Product Officer Neal Mohan on…
Site Search is the single most important piece of technology on your site that is used by your visitors and customers . Did you know that 5-25% of all your site visitors use your Site Search bar? Did you know…
Advertisers have until February 28, 2022, to migrate their code from the previous media-based video ads. Google Ads scripts now supports asset-based video ads, the company announced via its developer blog on Monday. This functionality replaces the previous media-based video ads. This…
Microsoft has released its August product updates, including Target Impression Share automated bidding. Manually managing a search campaign can be a tedious process, especially when trying to stay at the top of the results. Microsoft’s August update aims to help…
Federal Communications Commission (FCC) Chairwoman Jessica Rosenworcel has introduced a proposal that would limit telemarketers’ ability to leave ringless voicemails. Americans were on the receiving end of some 50,507,702,500 robocalls in 2021 alone, according to the YouMail RoboCall Index. The FCC…
Yesterday at SMX East the Bing Webmaster Center team announced new features for their Webmaster Tools. The new features include the link report that went missing when they relaunched Bing Webmaster Tools and a feature called Link Explorer. And today,…
Google expanded the document to explain how SafeSearch works, added some troubleshooting but the overall guidance has not changed. Google has published a new help document for SafeSearch that merges together all of Google’s SafeSearch details into one larger help document. This…
Dutch athletes are being warned not to bring their phones and laptops to China for the Beijing Winter Olympics over espionage fears. China has one of the worst reputations in the world for surveillance and espionage, regularly monitoring its own…
There’s less data available for PPC marketers, but that doesn’t mean it’s less actionable. At SMX Next, Sam Tomlinson shows how marketers can make the most of the data they have. The biggest platforms in the digital advertising landscape —…
Keywords are foundational, but entities may be the future. At SMX Next, a panel of SEO experts shows how marketers can optimize their content for entity search. “The problem is never about content; the problem is always about discovery,” said…
