Many people think Google is able to predict the future now, based on how much data they have and their AI work. But here is an example of Google showing a date snippet a couple weeks in the future from…
Year: 2018
Google confirms rolling out a broad core search algorithm update earlier this week
Google has confirmed rumors that a search algorithm update took place on Monday. Some sites may have seen their rankings improve, while others may have seen negative or zero change. Google has posted on Twitter that it released a “broad…
Google partners with LegitScript to certify addiction treatment center advertisers
After suspending rehab facility advertisers last year, Google will begin accepting these ads once again in July — but only from certified providers. As promised last month, Google has introduced a new certification process for rehabilitation and addiction treatment facilities,…
So many paid search campaigns, so little time. Here’s how to stay ahead of it all.
Saving time and money are top priorities for most search marketers, Contributor Christi Olson has five tips plus a bonus to help save time and money when optimizing search campaigns. Wouldn’t it be lovely if you had enough time in…
Unifying Your Search and Social Ad Strategies
Live Webinar: Thursday, May 10, at 1:00 PM ET (10:00 AM PT) Change is constant in digital marketing. Experienced marketers realize it’s no longer enough to run campaigns in silos. How can you apply your search marketing expertise to…
Sarcasm aside, how strict PPC advertiser policies may actually benefit us
Contributor Andrew Goodman suggests we may not like the way Google manages the AdWords program, but anything less and the SERPs and advertising ecosystem would have imploded long ago. Around the pay-per-click (PPC) water cooler, it’s been whispered that…
Google partners with LegitScript to certify addiction treatment center advertisers
After suspending rehab facility advertisers last year, Google will begin accepting these ads once again in July — but only from certified providers. As promised last month, Google has introduced a new certification process for rehabilitation and addiction treatment facilities,…
Google’s Speech-to-Text API Gets a Big Overhaul That Could Benefit Businesses
Google has disclosed plans to improve its Cloud Speech-to-Text API using the same speech recognition technology that’s being utilized to power Google Assistant and Search. The updated API (formerly known as Cloud Speech API) is predicted to enhance its voice recognition performance…
Facebook & Cambridge Analytica: What we know, what they knew & where that leaves us
A brief history of the many privacy disasters at the world’s dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook’s CEO faces Congress. Facebook’s founder and CEO, Mark…
Salesforce is Working on a Blockchain Product, Could Be Released at Dreamforce 2018
Cloud computing company Salesforce is reportedly working on a blockchain product. If all goes well, the San Francisco-based company might even announce the newest addition to its services during Dreamforce, Salesforce’s yearly customer conference. The alleged blockchain product was revealed…