Honoring a long-standing SMX Advanced tradition, 3 mad scientists share test results and analyze trends to unlock the secrets of attribution and paid search behaviors. Here’s a recap of their session by contributor Mona Elesseily. In this lively paid search…
Day: July 7, 2018
Writing SEO meta descriptions in 2018: best practice across mobile and desktop
Back in 2016, my colleague Christopher Ratcliff wrote an excellent how-to guide about meta descriptions here at Search Engine Watch. Much of what is included in that article is still useful. The good and bad examples Chris analyses are still…
Salesforce Wants to Buy MuleSoft, $6.5 Billion Offered for Acquisition
In today’s ultra-competitive business environment where customer satisfaction is key to success, every company needs to have a proper Customer Relationship Management (CRM) strategy in place to stay ahead of the competition. This explains why the services of CRM-focused…